User Interview: How To Ask Good Questions

User Interview: How To Ask Good Questions — UX Knowledge Base Sketch #8

Asking Good Questions is Not Easy

While interviewing users may seem to be an easy task — “You are just asking some questions, and the interviewee gives some answers, and that’s it, right?” Well, not really.

There are 2 important aspects concerning the interview-questions:

  • careful preparation: it has two levels: creating a logical flow, structure; and preparing the script, the questions
  • having the right mindset during the interview.

Asking the right questions allows us to get invaluable insights about your users’ goals, needs, motivations and pain points.

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